{"id":12371,"date":"2026-03-16T14:28:48","date_gmt":"2026-03-16T13:28:48","guid":{"rendered":"https:\/\/www.grupohervaz.com\/?page_id=12371"},"modified":"2026-06-05T11:11:55","modified_gmt":"2026-06-05T10:11:55","slug":"history","status":"publish","type":"page","link":"https:\/\/www.grupohervaz.com\/en\/history\/","title":{"rendered":"History"},"content":{"rendered":"

[vc_row row_type=”row” use_row_as_full_screen_section=”no” type=”grid” oblique_section=”no” text_align=”left” Overflow=”” triangle_shape=”no” padding_top=”20″ padding_bottom=”10″ css_animation=”” overflow=”” box_shadow_on_row=”no”][vc_column][vc_column_text css=””]Grupo Hervaz \/ Group \/ History<\/strong> \u00bb<\/span>[\/vc_column_text][vc_empty_space height=”64px” image_repeat=”no-repeat”][\/vc_column][\/vc_row][vc_row row_type=”row” use_row_as_full_screen_section=”no” type=”grid” oblique_section=”no” text_align=”left” Overflow=”” triangle_shape=”no” padding_top=”20″ padding_bottom=”10″ css_animation=”” overflow=”” box_shadow_on_row=”no”][vc_column width=”1\/2″][vc_empty_space height=”24px” image_repeat=”no-repeat”][vc_column_text css=””]<\/p>\n

GRUPO HERVAZ is born from the land and evolves into a global industrial group.<\/p>\n

Our objective is to consolidate a diversified family-owned business group <\/span>that, from <\/span>excellence in the primary sector and industrial innovation<\/span>, ensures<\/span> profitable and sustainable growth for future generations.<\/p>\n

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Seven decades of family commitment, operational excellence, and a constant drive for sustainable growth.<\/strong><\/p><\/blockquote>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_type=”row” use_row_as_full_screen_section=”no” type=”grid” oblique_section=”no” text_align=”left” Overflow=”” triangle_shape=”no” padding_top=”20″ padding_bottom=”10″ css_animation=”” overflow=”” box_shadow_on_row=”no”][vc_column][vc_empty_space height=”64px” image_repeat=”no-repeat”][vc_separator type=”normal” up=”30″ up_style=”px” down=”30″ down_style=”px”][vc_empty_space height=”64px” image_repeat=”no-repeat”][vc_row_inner row_type=”row” type=”full_width” use_row_as_full_screen_section_slide=”no” text_align=”left” css_animation=””][vc_column_inner width=”1\/2″][vc_column_text css=””]<\/p>\n

1950:
\n<\/span>The Origin<\/span><\/h4>\n

[\/vc_column_text][vc_separator type=”normal” border_style=”dashed” up_style=”px” down_style=”px”][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_empty_space height=”72px” image_repeat=”no-repeat”][vc_column_text css=””]In 1950, at only 19 years old, our founder Manuel V\u00e1zquez Fern\u00e1ndez began agricultural and livestock activities on the family farms. During the 1960s, the acquisition of key estates laid the cornerstone of what is today the Group.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”64px” image_repeat=”no-repeat”][vc_row_inner row_type=”row” type=”full_width” use_row_as_full_screen_section_slide=”no” text_align=”left” css_animation=””][vc_column_inner width=”1\/2″][vc_column_text css=””]<\/p>\n

1970 – 1980:
\nDiversification and Momentum
\n<\/span><\/h4>\n

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With the industrial development of the Campo de Gibraltar region, <\/span>the business expanded into service stations. By the late 1980s<\/span>, the incorporation<\/span> of the second generation<\/strong> (Manuel, Carlos, Miguel \u00c1ngel, and Rosana) marked a key <\/span>turning point with the creation <\/span>of Procubitos<\/strong>.<\/p>\n

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The 90s:
\nA Quantum Leap
\n<\/span><\/h4>\n

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The acquisition of the \u201cLa Herradura\u201d<\/strong> estate transformed our agricultural division, enabling the introduction of irrigated crops and innovative fruit production<\/span>, and raising the Group\u2019s production standards.<\/p>\n

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2000 – 2010:
\nStructure and Consolidation
\n<\/span><\/h4>\n

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This decade marks our maturity. In 2007, GRUPO EMPRESARIAL HERVAZ was officially established<\/strong> to structure <\/span>and consolidate all business <\/span>activities. At the same time, Procubitos built the most advanced factory <\/span>in Europe in \u00c1vila, and we acquired MYG<\/strong> in C\u00e1diz.<\/p>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”64px” image_repeat=”no-repeat”][vc_row_inner row_type=”row” type=”full_width” use_row_as_full_screen_section_slide=”no” text_align=”left” css_animation=””][vc_column_inner width=”1\/2″][vc_column_text css=””]<\/p>\n

2010 – 2020:
\nExpansion and Internationalization
\n<\/span><\/h4>\n

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A decade of unprecedented international growth. HERVAZ expanded its agricultural <\/span>footprint into Portugal and its industrial presence into Germany and Turkey (IceXperience). <\/span>During this period, we strengthened strategic partnerships in the ice sector, enabling us to lead the European market and scale operations across the continent.<\/p>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”64px” image_repeat=”no-repeat”][vc_row_inner row_type=”row” type=”full_width” use_row_as_full_screen_section_slide=”no” text_align=”left” css_animation=””][vc_column_inner width=”1\/2″][vc_column_text css=””]<\/p>\n

2020 – Present:
\nFuture and Diversification<\/span><\/h4>\n

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HERVAZ is currently in a phase of strategic maturity and exponential expansion. We have consolidated Procubitos<\/strong> as the undisputed leader of the ice market in Europe, adding four new production plants and achieving full distribution coverage across the continent.<\/p>\n

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As a driver of growth in dynamic sectors, we are supporting the national expansion of leading restaurant brands such as Brunchit<\/strong>. All this growth is guided by a forward-looking approach, preparing the Group for the integration of future generations<\/strong> and ensuring the continuity of our values and the strength of the family legacy.<\/p>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_type=”row” use_row_as_full_screen_section=”no” type=”grid” oblique_section=”no” text_align=”left” Overflow=”” triangle_shape=”no” css_animation=”” overflow=””][vc_column][vc_empty_space height=”128px” image_repeat=”no-repeat”][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row row_type=”row” use_row_as_full_screen_section=”no” type=”grid” oblique_section=”no” text_align=”left” Overflow=”” triangle_shape=”no” padding_top=”20″ padding_bottom=”10″ css_animation=”” overflow=”” box_shadow_on_row=”no”][vc_column][vc_column_text css=””]Grupo Hervaz \/ Group \/ History \u00bb[\/vc_column_text][vc_empty_space height=”64px” image_repeat=”no-repeat”][\/vc_column][\/vc_row][vc_row row_type=”row” use_row_as_full_screen_section=”no” type=”grid” oblique_section=”no” text_align=”left” Overflow=”” triangle_shape=”no” padding_top=”20″ padding_bottom=”10″ css_animation=”” overflow=”” box_shadow_on_row=”no”][vc_column width=”1\/2″][vc_empty_space height=”24px” image_repeat=”no-repeat”][vc_column_text css=””] GRUPO HERVAZ is born from the land…<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":100,"comment_status":"closed","ping_status":"closed","template":"full_width.php","meta":{"footnotes":""},"class_list":["post-12371","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.grupohervaz.com\/en\/wp-json\/wp\/v2\/pages\/12371","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.grupohervaz.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.grupohervaz.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.grupohervaz.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.grupohervaz.com\/en\/wp-json\/wp\/v2\/comments?post=12371"}],"version-history":[{"count":6,"href":"https:\/\/www.grupohervaz.com\/en\/wp-json\/wp\/v2\/pages\/12371\/revisions"}],"predecessor-version":[{"id":12538,"href":"https:\/\/www.grupohervaz.com\/en\/wp-json\/wp\/v2\/pages\/12371\/revisions\/12538"}],"wp:attachment":[{"href":"https:\/\/www.grupohervaz.com\/en\/wp-json\/wp\/v2\/media?parent=12371"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}